I’m Elena, and I’ve been living in Japan for over 25 years. As a cleaning enthusiast, my home is my sanctuary—a place filled with love, laughter, and cherished moments with friends and family.

One day, as I opened my cupboard and was overwhelmed by a pile of cleaning bottles, I asked myself—do I really need all these products?

I was frustrated with the clutter, the heavy bottles, and the harsh chemicals that dried out my hands. I tried everything from alkaline waters to homemade solutions, but nothing worked well. Eco-friendly options were often too expensive. That's why I created SHIZEN HOME.

I envisioned a product that could clean my entire home effectively, smell like fresh herbs, and be made from non-toxic, plant-based ingredients. It needed to be gentle on my hands, compact, aesthetically pleasing, affordable, and plastic-free. Our products meet all these criteria: they are non-toxic, compact, effective, plastic-free, cost-saving, and wonderfully fragrant.

I believe that cleaning your home also cleanses your heart and mind.

I’ve poured my heart into creating SHIZEN HOME, with the goal of building a cleaner and happier world with less plastic. Join me on this journey, and together, let’s make our planet and our home a better place!

Elena Alina, Founder